Opinions on design thinking at Williams?

DesignThinking@Williams offers techniques for solving social, cultural, and economic problems using creative thinking and human centered design. These tools can assist faculty in their teaching objectives; empower students in their social and entrepreneurial endeavors; assist the College as it continually improves the Williams experience; and prepare students to use the strength of their liberal arts education in purposeful ways in the work environment. A Design Thinker in Residence provides support in helping others learn these techniques.

Reality or another clever EphBlog parody? You decide. More background, “Design Thinking Is a Boondoggle,” from The Chronicle of Higher Education:

Design thinking, in other words, is just a fancy way of talking about consulting. What Miller, Kelly, and Hennessy are asking us to imagine is that design consulting is a model for retooling all of education. They believe that we should use design thinking to reform education by treating students as clients. And they assert that design thinking should be a central part of what students learn, a lens through which graduates come to approach social reality. In other words, we should view all of society as if we are in the design-consulting business.

Fawningly, Miller observes that the d.school’s courses are “popular” and often “oversubscribed.” “These enrollment figures suggest that whatever it is the d.school is doing, it’s working.” One social innovator Miller might look into is a guy named Jim Jones, who also had many enthusiastic followers.

That metaphor is a bit much. Yet design thinking is clearly 90% (?) or more tripe. With luck, Williams will use/discover the 10% that is of value. Conveniently enough, there is a seminar on design thinking on campus tomorrow:

1 – 3PM
Introduction to Design Thinking
Join alumni Marc Brudzinski ’93 and Dara Musher-Eizenman ’93 for an interactive introduction to Human-Centered Design. In this fun and creative 2-hour workshop, you’ll learn the basics of a proven method for collaborative problem-solving that was pioneered at design firm IDEO and Stanford University and is now taught at Williams. Piggy-backing on the Class of ’93 integrative well-being initiative, we will come up with creative solutions to the ever-changing problem of how to live a healthier lifestyle. It will be fun, it will be engaging, it will be useful, and it will be surprising! We will accommodate people on a first-come, first-served basis. Questions? Write to mtb242​@cornell​.edu or mushere​@bgnet​.bgsu.edu

If you attend, tell us about it.

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